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Co-Op Removes Marketing From The Executive Board

In a move aimed at revitalising the organisation, The Co-Op has removed Marketing Director Gill Barr from the Executive Board. Following a very difficult 12 months, the organisation has had a major re-shuffle of its Executive Management to facilitate the first stage of the Groups new strategy. Former MasterCard and… Read More

The Importance of Social Media for B2B

In the first of our Marketing tips & tricks blogs, we thought we would share a little bit of insight into the importance of social media in any business to business marketing strategy… therefore we’ll start with illustrating the influence social media marketing can have on improving your online visibility.… Read More

Fresh Impetus Launches

I am excited to say, Fresh Impetus has opened its doors and is now offering full service marketing solutions to B2B and B2C customers nationwide. We are a small but extremely competent marketing consultancy, offering specialist strategical marketing solutions to SME and Start-Up companies wishing to grow their business through… Read More